Hiya pal!

What is digital magic? It's that lightbulb in your head to visit the website you enjoy. It's the smile on your face when you're watching a clip that resonates deeply with you. It's the few seconds when you look at that billboard on the busy street. For me, digital magic are resonating values & messages heard in an incredibly crowded media landscape.

Ever since I was growing up, I've loved creating digital magic. By combining my strong, diverse technical & development acumen, with my proven creative & design skills, for the past 8 years I've helping organisations, from Sydney to Sacramento, achieve engaging websites, enchanting video, persuasive printed design, and much more.

Thank you so much for taking the time to learn more about me. I can't wait to learn more about you and how we can work together.

Latest Projects

Previous Experience
Apr 2018 - Present
Global BizOps - Product Data Manager finder Group (finder.com.au & finder.com) • Sydney, Australia

Providing product data, database & scaling expertise. Creating and managing business processes and technical solutions for a new product managment system, along with migrating well-established, complex business units to this new system. Helping grow the "finder Rocketship" in expanding to new countries and markets.

Read more on LinkedIn →

Aug 2015 - Mar 2018
Lead Editor, Data & Content ProductReview.com.au • Sydney, Australia

Created and managed business & technical processes to manage product data and user-generated content, scaling over 60,000 quality listings. Created & led the ProductReview.com.au Awards (2016-2017), generating more than $1 million in PR value and 50,000+ unique users per award season. Managed social & audiovisual content strategies to greatly increase brand awareness and trust. Balanced business requirements with consumer demands and technological limitations.

Read more on LinkedIn →

Jan - May 2015
Floor Director California State University, Sacramento • Sacramento, United States

Performed duties as floor director, along with other duties assisting production, for the second season of Made at Sac State, a video magazine-type television informational series broadcasted on regional terrestrial television. Assisted the executive producer with keeping production to high standards of quality and production to schedule, handled and studio floor crew and talent, and operated & troubleshooted a wide range of broadcast-standard studio equipment.

Feb 2012 – Sep 2014
Director of Online Presence 180 Degrees Consulting • Sydney, Australia

Marketing and promotion through website & social media networks, stakeholder & client (customer) management, promotional strategy, liaising with worldwide branches, creating reports for superior and C-Level management, project management.

Focus Strengths
Web / DB Development & Operations
Media/Video Production • Technical & Creative
Marketing Strategy & Design
Data & Business Intelligence

Technical Skills
    • Highly proficient in HTML5 and CSS, alongside strong experience with various CMSes including WordPress & TextPattern
    • Working proficiency in Ruby on Rails, PHP, and JS, including understanding of OOP & Agile; close to Full-Stack competency
    • Emerging proficiency in node.js (with an eagerness to learn fast if development calls for it!)
    • Working proficiency with DevOps, including VMWare ESXi, Chef, Linux, nginx, & various cloud environments (incl. AWS)
    • Exposure to CakePHP, Symfony2, Python, Heroku & Docker
    • Proven video production & management skills in both single + multi-camera environments, both studio & on location
    • Highly proficient in post-production including Adobe Premiere and After Effects
    • Highly proficient in Adobe Photoshop, Illustrator & InDesign, with proven experience in both print & digital
    • Proven marketing & PR skills, with experience in EDM (SendGrid & MailChimp), AdWords, FB Adverts, and OutBrain
    • Highly developed data & BI skills including high profiency in MySQL & IBM Watson
HTML5, CSS, Bootstrap
MySQL, IBM Watson Analytics
Angular, node.js
Adobe Premiere, Photoshop, InDesign
Adobe Illustrator, After Effects

University of Technology, Sydney
Bachelor of Arts in Communication
Majored in Media Arts & Production, graduated with Distinction GPA
University of Technology, Sydney
Diploma of Communication
Majored in Public Relations, graduated with High Distinction GPA
Redfield College
Higher School Certificate
Managed & wrote curriculum for the Redfield College TV Studio, Class Prefect (Year 10)

Community Contributions

I am a huge Disney•Pixar geek, so it's only natural that, in my spare time, I am the Chief Operating Officer & Resident Superhero (admin & developer) for the world's largest Pixar community, Pixar Planet. With over 6,000 members, and over 4 million visitors each year, since 2009 I've been keeping the site, including the world's largest Pixar news blog, up and running.

Other community work & contributions include:

    • Providing web development, hosting & other web & media consulting services to multiple non-profits across Sydney
    • Was active in university organisations, most notably serving as Marketing Officer for the UTS United Nations Society
    • Volunteered teaching video production skills to disadvantaged primary school students both in Sacramento & Sydney
    • Volunteer for Starlight Childrens' Foundation, St. Vincent De Paul, and other local charities across multiple cities

Contact Me